Customer communications

B2C MarketingCustomer communicationsFood for thoughtMarketing Strategy

3 Ingenious Ways Businesses are Using SMS to Boost Profitability

SMS is really one of the business world’s more pleasant surprises. In the sense that…

FrankJune 21, 2019

B2B MarketingB2C MarketingCustomer communicationsEmail marketingFood for thought

First things first, a compelling email subject

"even the best sales pitch email in the world would come across as something terribly…

FrankMay 14, 2019

B2B MarketingB2C MarketingCustomer communicationsFood for thoughtMarketing Strategy

Repetition makes Reputation and Reputation makes Customers

Marketing has made huge advancements in the past couple of years. Simply with GPS triangulation,…

Cathryn AngSeptember 26, 2018

B2B MarketingB2C MarketingCustomer communicationsFood for thought

A woman without her man is nothing

Oops, I did it again! Without punctuation, this sentence sounds as sexist as it gets.…

Cassandra ChiamMay 7, 2017

Customer communicationsFood for thoughtMarketing

What If SMS is a Perfect Accessory for Customer Service

We are all familiar with businesses using SMS for marketing. They come in forms of…

Cassandra ChiamNovember 4, 2016

B2C MarketingCustomer communicationsMarketingSMS marketing

Filling up huge rooms with short messages

Turn up rates have always been quite the challenge when organizing any form of event.…

FrankOctober 24, 2016

Customer communicationsFood for thoughtMarketing StrategySMS marketing

Marketing Knocked up a Notch

Every so often I will see a word as if for the first time, and…

FrankAugust 30, 2016