Skip to main content
WhatsApp, SMS & Online Lucky draws

FMCG Contest System

It’s vital to stand out in the FMCG industry because the competition is relentless. Lucky draw contests lets your brand delight customers with attractive prizes and offer even more reasons to choose your products over the competition. Launch SMS, WhatsApp or Web contests and lucky draws with a proven system that helps boost sales and nurture loyal brand ambassadors. That is why 70% of all FMCG brands choose SmsDome to hold their contests.

image - sms lucky draw winner - 3

The Benefits of Customer Engagement

By engaging existing and new customers with fun and compelling prizes, your business establishes an edge over other competing brands by offering consumers incentives to choose your products. Use SMS, WhatsApp and Online Lucky Draws to:

  • Nurture loyal customers
  • Launch viral campaigns
  • Build awareness for new products
image - 3 business objectives of sms contest - 3

The 3  Contests Objectives

Using WhatsApp, SMS or Web contests to achieve 3 different business goals.

1. Build awareness for brand / new products
Buy any {brand product} and stand a chance to win…

2. Increase social media engagement
Like our page to stand a chance to win…

3. Increase average transaction
Spend a minimum of $20 to qualify…

icon-contest system - 2

Host Different Types of Contests

No matter which platform your contest participants choose, the system will help to organize contest entries via all platforms for you. This is done by identifying successful or unsuccessful submissions, and responding automatically to participants with acknowledgements or alerts.

Your contest participants can make their submissions via:

  • SMS
  • WhatsApp
  • Online

Export Contest Data in a Flash!

Managing hundreds of contest entries can be time-consuming and is prone to errors. Export participant data quickly with zero-latency through our SMS contest system, at a click of a button. And just as every service we provide, you receive 24 hour round-the-clock support!

  • Zero-lag for large data exports
  • Customisable field formats
  • 99.9% Uptime
  • 24-hour IT support

The Advantages of Launching SMS Contests

Visual Appeal

Attract contest participants with vibrant artwork that makes an impression with consumers.


Launch contests easily by setting contest mechanics, and let the system randomly pick winners for you.

Cost Effective

Contests can be launched online, businesses need not nessesarily spend on advertising on print and media.

A Myriad of Marketing Variations For You

Click here to see the latest SMS contests on our Facebook Page


    Your Name (required)

    Your Company (required)

    Industry (required)

    Your Email (required)

    Your Contact (required)

    List down some of your target demographics

    By submitting this form, you hereby agree to give your consent to SmsDome Pte Ltd to process your personal data for the purpose of tending to your request or enquiry. Your information will never be sold, rented or forwarded to any third parties. It is part of our Data Protection Policy, and the personal data you provide to us will only be used through permissions explicitly granted by you under our terms of services.

    Frequently Asked Questions

    Q: What is the participation rate businesses can expect?
    A: Participation rate depends on 4 main factors

    • Life span of product
      Shorter lifespan products tend to be more frequently purchased, giving more exposure to the contest.
    • Exposure
      The more channels the SMS contest artwork is displayed, the more reach it gets, leading to a higher participation rate.
    • Prices
      Affordable products and minimal purchases gives consumers more reasons to try new products and to enter lucky draws.
    • Prizes
      Finally, the more attractive the prizes are, the more consumers are inclined to participate.

    Q: What types of contest mechanics are most used by businesses?
    A: Here are some of the most popular types of SMS contests.

    • Multiplier
      (every x amount spend = 1 chance)
    • Quiz
      (Guess the correct answer)
    • Minimum purchase
      (Minimum purchase of $x or x packs to participate)
    • First come first serve
      (First x number gets a discount)
    • Instant win
      (Scratch card with unique code – sms in and know what you win immediately)
    • Multi-channel
      (Sms, FB, Online)