B2B MarketingB2C MarketingFood for thoughtMarketing Strategy Marketing Campaigns Bringing Little or No Results? Here’s What to Do. With the right databases, businesses can market products & services to specific consumer-pools. But this…FrankNovember 20, 2020
B2B MarketingB2C MarketingFood for thoughtMarketing Strategy The Law of Not so Large Numbers If you have been marketing for any kind of business, you would inevitably come face…FrankJuly 20, 2020
B2B MarketingB2C MarketingFood for thought The Importance of Targeted Marketing Before we had targeted marketing, advertisers could not target crowds that were likely to buy…FrankSeptember 13, 2022
B2C MarketingCustomer communicationsFood for thoughtMarketing Strategy 3 Ingenious Ways Businesses are Using SMS to Boost Profitability SMS is really one of the business world’s more pleasant surprises. In the sense that…FrankJune 21, 2019
B2B MarketingB2C MarketingCustomer communicationsEmail marketingFood for thought First things first, a compelling email subject "even the best sales pitch email in the world would come across as something terribly…FrankMay 14, 2019
Food for thoughtPartnerships Singapore SMART Investment and International Property Expo 2019 By SMART Expo The increasingly expensive and restrictive Singapore residential property market is spurring overseas…FrankMarch 29, 2019
B2B MarketingB2C MarketingFood for thought How Much Does it Cost to Get 1 New Customer When trying to get new customers, cost-per-acquisition (CPA) is a vital way of measurability which…FrankJanuary 29, 2019
B2B MarketingB2C MarketingEmail marketingFood for thoughtMarketing Strategy 3 Vital Components to Word-of-Mouth Marketing Mention the term ‘Word-of-mouth’ marketing to any business owner and they’ll most definitely respond beaming…FrankJanuary 8, 2019
B2C MarketingFood for thoughtMarketingSMS marketing 160 characters to make a sale – the perfect SMS marketing message One thing to understand about crafting an SMS which sells is that we are attempting…FrankNovember 29, 2018
B2B MarketingB2C MarketingCustomer communicationsFood for thoughtMarketing Strategy Repetition makes Reputation and Reputation makes Customers Marketing has made huge advancements in the past couple of years. Simply with Telco base…Cathryn AngSeptember 26, 2018